Top Tips to Taking Amazing Home Photos when Selling Your Own Home


Top Tips to Taking Amazing Home Photos when Selling Your Own Home

When it comes to selling your own home, taking quality photographs is top priority. The way you take photos of your property can spell the difference between a successful sale and a home that sadly stays in the market for far too long.

We spoke to a handful of professional home photographers and put together a list of tips for people like you, individuals who are thinking, “How do I sell my house fast?” You don’t need to spend thousands of dollars on a photography course, nor do you need to shell out money for a pro to take amazing pictures.

The photography tips outlined below are simple yet they can make a big difference in helping you sell a house without an agent or a professional photographer.  

1. Best Photography Lighting Techniques for Selling Your Own Home

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The natural light from the sun can do wonders for your photographs. When are the best times to shoot? For both interior and exterior shots of your house, the best time is during mornings when you’re taking eastside shots. Westside photos appear the best when taken in the afternoons.

For the north and south sides of your home, take the shots whenever the sun’s rays are bright. Another excellent lighting tip is to limit the extreme spots, those that are too dark or too bright.

If you’re taking pictures of areas that are too dark, you will obviously need to add light. Don’t worry about purchasing expensive lighting equipment. You can pull the drapes to bring in some natural light or wait for the right time of the day when the sun’s rays provide lovely natural lighting. Pull back drapes to get as much natural light in each room. The natural light helps the photos avoid a horrible—and amateurish– yellow tinge.

While you might be tempted to use the flash in your camera, don’t. Trust us when we say photos look much better without the flash on since the flash makes the colors and details look washed out.

There are instances when turning on lights will give your photos more warmth. The kitchen is one good example. By turning on under-cabinet lights, for example, you can give your images a cosy and soft feel. Avoid fluorescent lighting since they can add an unattractive green cast.

Plenty of professional photographers shoot at dusk and dawn because of the soft lighting during these times. Soft shots are very flattering, especially for the exterior portions of your home.

If you have to wait for hours to get the perfect shot, by all means do so. Sunlight has a way of injecting warmth and energy into any room or exterior, adding a touch of elegance no artificial light can accomplish.  It will be very much worth it in the long haul.

2. Setting up Each Room like a Pro When You Need to Sell a House Privately

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When it comes to taking beautiful images of your home, there’s more to setting up each room than simply picking up dirty socks off the floor and arranging the pillows on a couch.

Even though the human eye can manage plenty of complexity in photographs, clutter is still a no-no. Simplicity is also far less risky. Allow each room to speak for itself without adding too many artificial components. A vase of beautiful flowers may work in some rooms but it can overcomplicate another.

Figure out what story you want each area to tell and ask yourself if adding decorations is necessary to attaining the vibe you’re after. Take photos without adding anything to the room and then take another set with whatever additional decor or component you want to add. Compare the shots and trust your instincts.

Some professional photographers prefer to keep things looking natural and not overly staged. Keep the adage “When in doubt, leave it out” in mind.

And what about having people in your shots? Sometimes this can work, other times it’s better to take the images sans people. It all depends on how natural the outcome looks. The upside to taking home photographs with people in the shot is how this can add dimension to the images. If you do decide to include mom, dad or Junior in your photographs, candid shots typically work better than staged and cheesy poses.

Another good tip professional photographers use is working with a single colour direction. Let one hue pop over the rest. Of course, bear in mind this is just a suggestion and it’s not a rule set in stone. Have fun with colours and see what works for each area you’re shooting.

3. The Ever Important Exposure Settings

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The exposure settings will depend on the available light. For interior shots, pros tend to shoot between 1 to 20 seconds. Go to the exposure settings of your camera and adjust accordingly. For areas that get hit with plenty of natural light, try shooting at approximately 1/60th at f16.

Take plenty of test shots while experimenting with various exposure settings in each area you’re shooting. Even professionals do this. Some go as far as lugging an extra camera around just to take test shots. Another pro tip when taking test pictures is to set your camera to a high ISO setting while lowering the resolution.

If the photos aren’t coming out as great as you’d like, try taking them from a different angle. You will often times need to take plenty of pictures until you get a great one. Don’t worry or get frustrated. Remember, even professionals need to take plenty of pictures until they hit the lottery. Don’t settle for a mediocre image if you want to sell a house without an agent.

4. Framing Your Images Beautifully

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Framing is all about what to include in each image. For interior shots, tight and wide frames work. For further research, look at magazines and take note of the home photos that catch your eye and then recreate these images.

One great tip to taking good home photos is to keep your shots straight. This means avoid tipping your camera up or down when shooting. Move your camera up or down in a straight line until you get the angle you want.

Try shooting lower to the floor. Aim for the height of your belly button. When you shoot from your standing height, the furniture can look a bit distorted. By shooting from a lower angle, the pictures tend to appear more intimate, making the viewer feel they’re a part of the image.

A common mistake is shooting too far away from the focal object or room. Doing so gives the viewer the feeling they have to walk to get to the destination. What you want to aim for is to bring the viewer right into the space, as if they’re right there in the room.

If you want to take the best photos and end up selling your own home, keep in mind that patience is key. It takes time to figure out which settings work best with each area. The time you invest in taking beautiful home photos is time well spent.

The Seven Deadly Sins when You Sell a House without an Agent

The Seven Deadly Sins when You Sell a House without an Agent

Showing your home with the intention of selling it to prospective buyers in Australia can be one aggravating experience. People who decide to sell a house privately tend to suffer from over-thinking, a habit that leads us to fear situations that never materialize.

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Reality, however, can be as harsh as the demons in our thoughts, especially when you’re not equipped with the right house-selling tips in a “for sale by owner” deal. What if a jet suddenly decides to fly over your house just as soon as a potential buyer tells you just how much they value peace and quiet? Or maybe the same time you’re showing off a beloved neighbourhood, the mutt next door decides it’s the perfect time to finish some private dog business right on your manicured lawn?

We put together the seven deadly sins in selling your home privately. These will help you avoid mishaps with regards to factors that are under your control. Research has shown how one in five buyers claimed to witness ‘something peculiar’ while looking at a property. Don’t give your potential buyers such an experience. Avoid committing one of these lethal sins:

 1. Bad Housekeeping

Put your game-face on when your house is on the market. Don’t be lazy and leave your house in its full natural glory, believing the right buyers will just come to you with minimal effort from your part.

Buyers aren’t attracted to awful housekeeping. One would think this is needless advice but you’d be surprised with the amount of clutter you won’t notice but potential buyers surely will.

A few cleaning tips to get your home show-ready:

  • Clear clutter from countertops, tables, floor and everywhere else the eye can see. Clutter looks even worse in photos than in person, and potential buyers won’t pay you a personal visit if your photos are unattractive.
  • Keep your pets out of sight. If your pets shed fur, you might want to look into hiring the services of professional housecleaners before showing the property.
  • Get rid of unnecessary furniture and home decors. Walk through your house and try to see each angle from the eyes of a critical buyer.
  • Consider putting things in storage while you’re showing your home. Cluttered spaces make rooms appear smaller.

When you’re aiming to sell a house without an agent, you’ll get plenty of perks in return but you can’t afford to be lazy when it comes to making your home as attractive to buyers as possible.

2. Poor Negotiation Skills

One common mistake home-sellers make is taking lower-than-expected offers personally. Think of their suggested price as a starting point for negotiation. Don’t let greed cloud your thinking. Approach the negotiation table with a logical, rather than emotional, mindset.

If you’re only entertaining clients who can afford a higher price bracket, you’re turning away business from potential buyers who might have a lower budget than you’d prefer but who actually are open to negotiation. These people might turn out to be more serious buyers, too.

Treat all potential buyers with respect, not just those who you deem financially worthy. Even if you don’t close a particular sale, a friendly referral is always a plus for you.

3. Lack of Curiosity and Interest

The questions during the potential sale of a home shouldn’t just come from the buyer’s side. Asking the right questions can significantly help you sell a house privately in Australia than simply waiting to answer inquiries.

Find out what a potential buyer is looking for and approach your sale pitch using the information you gather. Beyond finding out how much budget there is, or how many rooms they need, find out why the buyer wants to move. Inquire about their goals for buying a new home. Discover their priorities and motives so you can highlight the selling points that meet each buyer’s objectives.

By asking and listening with sincere curiosity you’ll set yourself apart from the rest of the pack, professional agents included!

4. Dishonesty

It’s unfortunate how deceptive marketing tactics in the real estate industry have taught buyers not to trust property descriptions and any other way houses are shown off. From real estate agents to “for sale by owner” sellers, fluffy words are used to deceive. A “diamond in the rough” actually means a rundown property while “cosy” in reality is a cramped living space!

If you want potential buyers to trust you, using clever marketing words is fine provided they are accurate and aren’t used to deceive. Yes, by all means take attractive photos of your home but don’t overly doctor the images to the point of deception, where you might as well be uploading photos of a different home.

5. Being Intrusive

When potential buyers walk through a home, they like to imagine themselves living in the property. Do you know what it’s like to be bothered by pesky salespeople when you’re shopping in a store? Don’t be that guy. Know how to be discrete and when to get out of sight while people are roaming your house.

Give buyers the chance to soak in the experience of being in the house. This means avoid talking their ears off as you boast about the latest light fixtures you put in. This means waiting and letting potential customers take their time.

6. Lack of Communication

Don’t let laziness or the fear of picking up the phone ruin a sale for you. While email and text messages are highly convenient inventions that make our lives so much easier, there’s much to be said about picking up the phone and calling potential buyers.

Your tone, the inflection in your voice and other vocal nuances relay information that even the most eloquently written email can’t convey. And when serious inquiries come your way, do pick up the phone. Reply as soon as possible if you’re unable to take a call as it comes your way.

7. Too Proud to Get Help

Buying a property is usually the biggest purchase people make. The same goes for selling one. Closing a real estate sale is probably the largest deal you’re going to make.

If housekeeping, for example, prior to holding an open house is too daunting of a task, don’t be a scrooge. Hire professional cleaners. Unsure about the price to start off with? Do your research. Online real estate companies like Zero Commission and have excellent resources on their blogs to help people like you sell a house without an agent.

You don’t need a costly real estate agent to sell your home. By avoiding these seven deadly sins in home selling, you can walk away with a lovely deal of a lifetime.


Welcome to the emerging world of Zero Commission Real Estate Services

The way we Buy and Sell property has changed, globally.

Today there is an emerging new breed of Zero commission real estate agents, who understandably, are taking a rapidly increasing share, of the property sales market.

Zero commission real estate services have become possible thru the internet’s ability to provide instant access to property information, and with technology now available to re-direct buyer enquiry, direct to the homeowner is saving homeowners tens of thousands of dollars, easily, legally and efficiently.

The Australian residential housing market lists for sale approx 1 million residential properties per year. And with the average commission based real estate agent charging $15000 per property means that Australian Homeowners are spending approx $15 Billion dollars every year just in selling their family homes !!!

A big chunk of $15 Billion dollars given back to Australian Homeowners will certainly be put to better use than filling the pockets of “unnecessary” commission based realestate agents.

Today, Australian homeowners are moving in mass, away from commission based realestate agents and choosing to sell homes themselves, with the assistance of zerocommision on line licensed real estate services. Resulting in saving the average Australian homeowner $15,000…… AND WHY NOT ? ­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­

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